![]() The acquisition would increase the size of its consumer baseīy converting Pinterest users into PayPal account holders, Sebastian wrote. Pinterest has more than 400 million monthly users searching for products and services,Īnd planning purchases, which could become a major source, including data, PayPal could use to enhance both consumer and merchant services. Recommendations, offers, coupons and deals to consumers with transactions directly in the app. That PayPal expects to launch contextualized shopping in the PayPal app that will provide relevant, personalized product listings, The transition is scheduled to close in the fourth quarter ofĬolin Sebastian, analyst at Baird Capital, wrote in a research note that " Pinterest could help PayPal accelerate its super app ambitions." he explains in the note Last month, PayPal acquired Paidy, a Japanese "buy now-pay later service." The price, approximately $2.7 billion. The news of the possible deal was first reported by The potential deal gives Pinterest a market value of more than $35 billion, according to The Wall Street Journal. One benefit is to prove the effectiveness of ads and performance to Social commerce allows companies to track clicks and purchases in their respective apps. ![]() The company reportedly on Wednesday is in discussions to acquire Pinterest, known for its search features and the ability for brands to reach Online shopping, now has Pinterest in its sights. PayPal, which has largely benefited from the boom in
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